About me - Art is expression, Design is intention

Design Consultant

Leading product design for a B2B value management platform from the ground up, working closely with founders to shape product direction, define workflows, and translate early ideas into usable product decisions. My work spans product structure, user flows, prototyping, interface design, and design consistency across both product and brand touchpoints. I also designed and launched a Framer marketing site with CMS support and lead capture to strengthen the company's go-to-market presence.

Senior UI/UX Designer

Worked across enterprise compliance products for US-based teams, partnering with product managers and engineers to improve usability, consistency, and delivery quality. Contributed to end-to-end product design, from requirement gathering and wireframes through testing, documentation, and handoff, while also supporting reusable design system patterns and mentoring junior designers.

Freelance UI/UX Designer

Provided full-stack design services for clients across diverse industries, focusing on user-friendly interfaces and clean visual design. Partnered with a Canada-based growth agency to design brand identities, pitch decks, and marketing assets for fast-growing startups. Delivered projects including landing pages, dashboards, marketing assets, and branding materials, while maintaining a strong client portfolio with a 100% job success score through consistent high-quality work and communication.

UI/UX Designer

Designed and prototyped an intuitive UI for a digital assessment tool serving 100,000+ students worldwide, using Axure RP to validate flows before development. Optimized user workflows and task completion through targeted usability testing and user feedback

Web Developer Trainee

Built and maintained marketing websites using WordPress, HTML, CSS, JS, and PHP. Managed content updates, SEO optimization, and performance improvements to enhance user engagement and drive business growth.