Case Study - Selected Works

These selected projects represent some of my most rewarding work - each project here represents a unique challenge that demanded innovative solutions and taught me valuable lessons and pushed me to grow as a designer.

Case studies

DIVACS

UI/UX Design, Branding, Marketing Design, Frontend Development

Scaling MVP into a Full Product

DIVACS is an integrated platform to help businesses clearly see and manage the value exchanged in their customer and vendor relationships, ultimately improving sales and retention.

When I joined in May 2024, the core functionality was emerging – it was in the critical MVP phase. The goal was to quickly transform this functional core into a polished, user-friendly, and market-ready product with a distinct brand identity.

Denzing

Redesigning and Rebranding

Redesigning and Rebranding Denzing

Denzing is an agentic data analysis platform designed to make business data accessible and understandable for everyone, not just data experts.

I was brought on as a Design Consultant for a focused two-month engagement to redesign the platform, rebrand the company, and create a new website.

Inteliome

UI/UX Design, Branding

Inteliome : Data Query Platform

Inteliome is an innovative platform designed to revolutionize the way businesses interact with data through AI-powered agents.

My responsibilities ranged the entire design lifecycle, including requirement gathering, ideation, prototyping, user interface design, and user experience optimization. In addition to my design duties, I also contributed to the branding efforts, helping to establish a visual identity that reflects their mission.

Gocchii

UI/UX Design, Branding

Gocchii : Enterprise Compliance

The world of enterprise compliance is notoriously complex. Companies, especially in the US, face a dense web of regulations, reporting requirements, and internal controls. Managing this often involves cumbersome spreadsheets, disparate systems, and significant manual effort, leading to inefficiencies and potential risks.

Gocchii aimed to cut through this complexity. Their vision was an integrated, user-friendly SaaS platform that would become the central hub for organizations to manage their compliance activities effectively. The "current normal" for their target users was often frustration and inefficiency.